Give more than a gift card.
Make products, subscriptions, and memberships giftable. Givy works with every Shopify subscription app.
Explore the experience ↗The right fit for your kind of givingGivy vs.
Givy vs.
Vify
A gift card can be the right gift. Sometimes it’s a product, membership, or subscription. Compare Givy and Vify around what your customers want to share.
Explore the comparison ↓The quick verdictStart with the
Start with the
gift you want to give.
Givy
Choose Givy when giving a product, subscription, or membership should begin a branded recipient journey. Shoppers can send a gift without a shipping address, and recipients provide their details when they redeem.
Vify
Consider Vify: Professional Gift Cards for card customization, balance management, and localized gift card presentation. Its pricing tiers align with your Shopify plan.
Why GivyA gift is someone’s
A gift is someone’s
first hello.
Make it feel like your brand, from the moment it’s chosen to the moment it’s claimed.
Let recipients make it theirs.
Send a digital product gift without knowing the recipient’s shipping address. Welcome them through a custom redemption experience.
Explore the experience ↗Make every step feel like you.
Customize the purchase flow, recipient welcome, and emails. Use Givy’s APIs for headless stores and specialized experiences.
Explore the experience ↗At a glanceThe details that
The details that
make a difference.
Compare the workflows behind the features. Availability and setup can vary by plan.
| What matters to your store | Givy | Vify |
|---|---|---|
| The gifting experience | ||
| Primary approach | Products, subscriptions, memberships, and gift cards | Digital and physical gift cards |
| Product and subscription gifts | Recipient claims a product or subscription | Not described in the reviewed listing |
| Brand presentation | Custom gifting, recipient redemption, and emails | Custom product and redemption pages |
| Gift card tools | ||
| Amounts and balances | Custom amounts and global balance page | Custom values, balance adjustments, and balance lookup |
| Delivery | Instant or scheduled digital gifts | Scheduled gift cards and localized emails |
| Bulk work | Bulk product gifts, gift cards, and imports | Bulk gift card import on paid plans |
| Your existing tools | ||
| Automation | Shopify Flow | Shopify Flow listed |
| Klaviyo, Omnisend, built-in builder, and own domain | Custom email templates and branding on paid plans | |
| Custom development | Admin and storefront APIs | Confirm API and headless requirements with Vify |
Reviewed October 28, 2026. “Not described” means we could not confirm the workflow in the sources below; it does not mean a feature is unavailable. View sources ↓
Compare the whole billYour gifts. Your volume.
Your gifts. Your volume.
Your best fit.
Monthly fees are only part of the picture. Here’s how each app charges for gifting.
$14/ month
+ 2% of gift valueUnlimited gifts and gift cards. Basic is $49 + 1.5%; Growth is $99 + 1%.
$0/ month
Free planBasic card management and page customization.
$249/ month
No transaction feesOne flat monthly fee for unlimited gifts and gift cards.
$9.99/ month
For Shopify BasicPremium: $16.99 for Shopify/Advanced; Ultimate: $29.99 for Shopify Plus. Paid plans list a 14-day trial.
Prices in USD, checked October 28, 2026. Examples exclude taxes and other Shopify or third-party fees. Vify tiers are tied to Shopify plan eligibility. Confirm the tier and any limits for your store; a lower monthly card-management price does not imply the same gifting workflows. See Givy’s full pricing ↗
Fits into your worldKeep the tools
Keep the tools
you love.
Givy connects with Klaviyo and Omnisend for email, Shopify Flow for automation, and Shopify POS for in-store gift cards. It works with every Shopify subscription app.
Vify lists Shopify Flow and Shopify Admin. Review email delivery and automation requirements with the provider if you depend on an external marketing platform.
Explore Givy integrations ↗Moving from Vify?A thoughtful switch
A thoughtful switch
starts with a plan.
Review your existing gifts and customer journeys before changing your live setup.
Map your setup.
Bring your gift card balances, scheduled sends, subscription app, and integration requirements to a conversation with the Givy team.
Make it yours.
Configure your gift products, branded emails, and redemption flow. Agree on how outstanding cards and gifts will be handled.
Test, then launch.
Test a purchase, delivery, and redemption. Verify balances and integrations before making Givy your live gifting experience.
What is the main difference between Givy and Vify?
Givy supports broader product and subscription gifting. Vify focuses on gift card presentation and management. Start with what the recipient should receive and how they should claim it.
Which Vify plan applies to my store?
The listing associates paid tiers with your Shopify subscription. Confirm eligibility directly instead of choosing solely by the lowest advertised price.
Should I use a free gift card plan?
A free plan may suit straightforward card needs. Test branding, delivery, reminders, import limits, and your required automations before deciding whether to upgrade or use a broader gifting app.
Can customers gift products or subscriptions with Givy?
Yes. Givy makes products, subscriptions, memberships, and gift cards giftable, and works with every Shopify subscription app. Recipients can provide their shipping address when redeeming a digital product gift. Test your subscription rules and redemption journey with the team.
Can I switch from Vify to Givy?
Map outstanding gifts, gift card balances, scheduled sends, and integrations before switching. Givy supports bulk gift card imports, but a card import does not automatically migrate every workflow. Agree on how existing gifts will be honored and test purchase, delivery, and redemption before launch.
Can I try Givy before committing?
Givy’s Shopify listing advertises a 7-day free trial on Intro. Check the current listing for plan terms, or book a demo to explore your gifting use case.
Reviewed October 28, 2026 using published product information. Competitor features and pricing can change. This comparison is written by Givy; confirm requirements with each provider.
Make giving feel
like your brand.
Explore the journey your next recipient could have.